Innovate or Die Contest for Specialized Bicycles.
Completed in collaboration with IDEO designers.
This was a concept bike designed to solve a huge world problem, lack of access to clean drinking water. It solved the two problems of storage and transportation. The teams concept centered around a modified bike that filtered water as you pedaled home from your water well or river. I contributed to some of the initial concept as well as the prototypes. I also took primarily responsibility the shooting, composting and editing of the video.
The story that the video told was extra important because we as designers could not be there to represent our work. The video was all that was going to be judged. And it worked. We won!!!
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